Website user research and testing on the cheap

Posted by Bling-Bling Monday, December 26, 2011 12:04 PM 0 comments

Website user research and testing on the cheap: Webmaster level: Intermediate As the team responsible for tens of thousands of Google’s informational web pages, the Webmaster Team is her...

Download search queries data using Python

Posted by Bling-Bling 10:43 AM 0 comments

Official Google Webmaster Central Blog: Download search queries data using Python: Webmaster level: Advanced For all the developers who have expressed interest in getting programmatic access to the search queries data for ...

15 Tools for Your Twitter Toolbox

Posted by Bling-Bling Tuesday, December 20, 2011 3:33 PM 0 comments

15 Tools for Your Twitter Toolbox: By Mike Fruchter of MichaelFruchter.com ( Twitter / FriendFeed ) There are hundreds of Twitter applications on the market, many of which ...

Official Google Webmaster Central Blog: Introducing smartphone Googlebot-Mobile

Posted by Bling-Bling Friday, December 16, 2011 5:54 PM 1 comments

Official Google Webmaster Central Blog: Introducing smartphone Googlebot-Mobile: Webmaster level: All With the number of smartphone users rapidly rising, we’re seeing more and more websites providing content specifically...

Start to explain seo to clients like this :

Posted by Bling-Bling Wednesday, November 2, 2011 11:11 AM 2 comments
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Explain SEO to clients by using the greatest metaphor ever

I have created the golden metaphor to explain SEO to clients.  I was trying to explain SEO to a non-technical 80 year old client (the single best businessperson I have ever met) and I came up with the following metaphor.

Start to explain seo to clients like this:

Your website is like an ambitious young man trying to meet lots of attractive women.  Web users are like impressionable women who make a lot of bad choices with men.  Google is like her parents.  Using a search engine is similar to letting the woman’s parents pick suitors for her at a high society party.

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